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WAI and Bloomsbury Release Ghoulish Game

13 September 2011 Bloomsbury Children's Publishing has launched an exciting new game called Demon Squares based on the popular books of Jon Mayhew. Mortlock, Jon Mayhew’s first book, chronicles the adventures of a brother and sister – pursued by flesh-eating crow-like ghuls – on an expedition to locate the legendary Amarant, a plant with power over life and death.

WAI were commissioned by Bloomsbury Publishing to create the interactive experience based on Jon Mayhew’s hugely popular books, Mortlock and The Demon Collector.

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WAI and Livity play key role in ChildLine competition

20 July 2011 ChildLine and SBTV have launched Final Verse  a competition supported by MC James Devlin, the UK’s latest crossover Grime talent. Final Verse offers young performers the opportunity to record the last verse to Teardrops, an uncompleted track written and recorded by Devlin.

This is the first instance that Devlin, who has just finished his sell-out UK tour, has officially endorsed a charity. The lucky winner of this ChildLine competition will record their original lyrics in a studio, meet Devlin and feature in the music video to Teardrops. The track and video will feature on SBTV alongside existing interviews with stars like Nicki Minaj, N-Dubz and Bruno Mars.

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Supadü launches New Harry Potter Site for Bloomsbury Publishing

1 November 2010  Supadu Ltd, www.supadu.com, the company behind Supadu™, the new digital marketing platform for publishers, announced today that a deal has been signed with Bloomsbury Publishing for its new Harry Potter site.

Supadu™ enables publishers to build websites quickly and easily using their own in house resources and without any technical expertise. The Bloomsbury Harry Potter website, www.bloomsbury.com/harrypotter, has been built entirely with Supadu™, and the Bloomsbury Marketing team will use Supadu™ to manage the site after launch.

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Top UK publishers sign up with Supadü

21 June 2010 Award-winning technical agency World Archipelago announced today new deals with three UK publishers for its digital marketing toolkit, Supadü™.

Egmont UK, Crimson Publishing and The Salaryia Book Company are the latest publishers to sign-up to Supadü™ to build their web presence and advance their digital strategy.

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World Archipelago launches Supadü digital marketing toolkit at London Book Fair

19 April 2010  World Archipelago, the award-winning creative technology agency, announced today the official launch at this year’s London Book Fair of Supadü™, the digital marketing toolkit designed for publishers. The toolkit enables publishing houses to quickly and easily build marketing microsites without any technical expertise.

Supadü™, first developed with Simon & Schuster in the U.S., is made up of 23 customisable applications that enable the creative and marketing departments of publishing houses to create fully interactive and visually rich web pages without any dependency on 3rd parties.

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